Brands whose Meta accounts I've run creative for
That simple. New concepts every month, mined from your own customers' words and tested until winners beat your current cost per purchase, in your own Ads Manager.
An extra $40k–$50k/month in new sales within 90 days, or you don't pay. Your exact figure and the refund terms go in the contract, not in a promise on a call.
The research, the scripts, the finished ads. All of it lands in your drive as we go, and it's yours to keep even if you never run a single ad with us. A system you own, not a retainer you rent.
No generic templates. Every concept is mined from hundreds of cited quotes your own customers wrote. The angles come from evidence, not a brainstorm.
The person you meet on the call is the person doing the work, research to final edit. There are no juniors to hand you to.
We only take on accounts we can grow. Here's what happens when we do.
3.20 blended ROAS across the account — with the top creative pulling 13.39.
From $20K to $63K in monthly sales. More than tripled in one quarter of creative testing.
Four campaigns, 3.75 average ROAS, while the whole category bid against us.
Two campaigns carried an entire Mother's Day BOGO — 1,877 purchases.
$15K spend → $53.6K back across 1.78M impressions.
Sessions up 366%, orders up 267% — volume-led new-customer growth.
$110K in sales, orders up 147% — AOV held while volume more than doubled.
The breakdown, on video.
The full walkthrough, on video.
Brand names withheld out of competitive courtesy to the accounts — happy to name names on the call.
Since Andromeda, winners decay faster than they used to — check your own CPA curve on last quarter's best ad. By Meta's own description, its clustering collapses near-identical creatives into a single ad with a single shot at the auction — so volume built on recuts doesn't register as new creative. And when your category floods the same angle, you're bidding into a crowded auction for an audience that's already tired of it. Volume can't fix that — being first to a missing angle can. So we built a machine that finds them, from evidence.
Hundreds of verbatim customer quotes mined from Reddit, TikTok, YouTube & reviews. Your ad account and your top competitors' live ads torn down.
One leveraged avatar chosen from 4–8 scored candidates. Root-cause research becomes a named mechanism your brand can own.
Hooks, full scripts, creator briefs with shot lists and delivery notes. Your creator films — or we generate the footage where the concept suits AI — and we edit every video into a finished Meta-ready ad.
Hook rate, hold rate, CPA — reviewed per ad, monthly. Winners spawn new concepts. Losers get an autopsy. Both feed the next round.
This is the logistical weight behind every concept we ship. Your total time investment: one strategy call and approvals. And it's delivered by me personally, start to finish — there are no juniors to hand you to.
Verbatim quotes — typos, slang and all — pulled from Reddit, TikTok comments, YouTube, Amazon 3-star reviews and niche communities at onboarding, refreshed at every monthly data review. Every quote carries a source URL. Your customers write the hooks; we just find them.
What you've actually been running, which angles are exhausted, where CPA started creeping. Then the same teardown on your top competitors' live ads — so we know which angles the category is saturating, and which nobody is running.
Desire magnitude, competition level, economic capacity — each candidate scored, the rejects documented. You see who we didn't pick and why. That's the difference between a strategy and a guess.
Root-cause research distilled into a named, ownable mechanism — the thing that makes your product the logical answer instead of another option. Every concept is built on it.
Full scripts with scene direction, creator briefs with shot lists and performance guides — or AI-generated footage where the concept suits it — then every video edited by me into a Meta-ready ad. You receive files you can spend behind the same day.
If one of those doesn't change, it's not a new concept — it's a variation, and Andromeda's similarity clustering treats variations as duplicates. Every deliverable is audited against this rule before it ships.
UGC talking-head, hook-swap, B-roll + voiceover, testimonial cut, and a static from the strongest frame. Format diversity extends a concept's life and gives Andromeda more to sort — so concept diversity × format diversity is the working answer to creative fatigue. 15–25 fresh assets a month, written into the contract as a tempo, not a promise — and because every one changes persona, angle or offer, it's volume Meta counts as new, not volume it clusters into one ad.
Since Andromeda, creative is the last real lever you control. Put in your account, then move the slider that matters: how far your winning concepts pull your prospecting CPA down. Nothing here is promised — it's calculated from your own numbers.
Net: thousands a month and dozens of hours back — and you're not the one reading a thousand customer reviews.
Illustrative: these are your inputs and your assumption, not a promise of results. What we actually guarantee is simpler — an extra $40k–$50k/month in new sales within 90 days of live testing (your exact figure set from your own baseline at kickoff), or we keep building free for up to 90 more days, and after that every fee is refunded. Winning ads burn out fast, so sustained gains come from the system shipping the next winner, not from one ad running forever — the monthly figure is a run-rate the system is built to hold, not a one-off. Every input is an illustrative starting point — set your own. Any repeat-purchase figure is your own assumption about your customers, shown separately because it arrives over months, not in one.
A generic agency can't fake this — the first deliverables prove the machine is real.
Qualified brands get their first ad produced and edited completely free — after the Autopsy, before you commit to the sprint. If it isn't obviously better thought through than what you're running, walk away.
You get the avatars, angles and hooks we considered and killed — with the scoring. Proof the winners were chosen, not guessed.
Every claim in every script traces to a customer quote, a review, or your own account data. Nothing is invented — including our case studies. What we show you is real, or it isn't shown.
Everything we make is yours. The quote bank, the avatar scoring, the mechanism, every file — delivered to your drive as we go. Keep all of it even if you never run a single ad with us.
A paid teardown of your ad account and your category's live ads: the saturation map, the top 3 missing angles, and one fully scripted concept. $1,000, delivered in 5 business days, fully credited if you continue to the sprint. You get the exact artifact the sprint is built on — before committing to anything.
Book an Autopsy →Fit check: this works best for DTC brands spending $25k+/month on Meta (US, UK, AU, CA — the system is geography-agnostic) with a product customers already talk about. Why $25k? Because that's where an account can physically produce an extra $40k–$50k a month — the guarantee is math, not marketing. Running someone else's growth? Forward this page — the sprint is built to slot alongside an existing agency or in-house team. And if you're not at $25k yet, apply anyway — I'll tell you straight, and point you at what to fix first.
The number is real because it's measured, not promised loosely: your exact guarantee figure is set from your own account at kickoff — baseline screenshotted together, same conversion event, same attribution window, in writing. New sales are counted in your own Ads Manager, and a winning concept only counts after 50+ purchases, so noise never counts — for either of us.
If we miss: we keep building new concepts free for up to 90 more days. Still nothing? Every fee refunded, and you keep everything we built. The conditions are just what's required to get results anyway: $1,500 test budget per concept over its first 14 days — winning concepts then keep spending until they've cleared 50 purchases, which is how a winner is confirmed — footage on time, approvals within 5 business days, no mid-sprint offer changes. Month to month — leave any time.
Find my missing angle →A new Persona × Angle × Offer combination. If we change the hook but keep the same persona, angle and offer, that's a variation — it doesn't count toward your concept quota. We audit every deliverable against this rule before it ships, because Andromeda's similarity clustering treats variations as duplicates. The 5 format cuts of each concept are deliberate — Andromeda rewards format diversity — but they're counted as assets, never as concepts.
Studios sell production volume; UGC shops sell creators. Both leave the thinking to you. We sell the thinking — evidence-backed concepts — and then carry them all the way through scripts, creator briefs and editing so they arrive as finished ads. The research is the product; the ads are how it's delivered.
Hundreds of verbatim customer quotes with source URLs, a teardown of your ad account and your competitors' live ads, 4–8 scored avatar candidates with the rejects documented, and a named mechanism built from root-cause research. You receive all of it — it's yours to keep either way.
Your creator (or one we help you source) films from our brief — shot list, delivery notes, performance guide included. And where it fits the concept, we produce AI-generated footage instead: today's video tools can put your product in real hands, homes and lifestyles no shoot could afford — anchored to your actual product shots, so nothing gets invented. Concepts that suit it ship without waiting on anyone's camera; concepts that need a real face get one — and nothing AI-made spends a dollar before you've approved every frame, product renders included. Either way, we handle everything before and after the footage exists: research, scripts, briefs, editing, and the data review once it's live.
The research corpus — quote bank, teardowns, scored avatars — lands in your drive within the first 5 business days (the pipeline is AI-accelerated; most agencies take a month to do this once). First scripts and briefs land in week two; the first finished, edited ad — the free one — typically inside the first month. To be precise about the clock: the 90-day guarantee window is 90 days of live testing — it starts when the first concept starts spending, not when we sign, so the research phase never eats into your guarantee.
Very few. Crevari runs a small, fixed number of sprints at a time — the research depth doesn't survive being spread across twenty accounts, and the guarantee only works because every active account gets genuine attention. Every account is delivered by me personally, start to finish: the person you meet on the call is the person doing the work, because there's nobody to hand it to. If the roster is full when you apply, you'll get a start date, not a shrug.
We keep producing new concepts at no extra cost for up to 90 more days of live testing. If it still hasn't happened after that, every fee you've paid — the Autopsy included — is refunded, and you keep everything we built: the research, the scripts, the finished ads, all of it. The guarantee has written conditions — $1,500 test budget per concept over its first 14 days, with winning concepts continuing to spend until they've cleared the 50 purchases that confirm a winner; footage delivered on time; approvals within 5 business days; no mid-sprint offer changes — because those are simply what's required to get results at all. Everything is agreed before we start, and the engagement is month to month either way.
It's arithmetic, not a slogan. The mechanic we deliver is a concept that beats your trailing-90-day prospecting cost per purchase — same spend, meaningfully more purchases. For the brands this sprint is built for, that lands at an extra $40k–$50k a month in new sales. Your baseline is screenshotted together at kickoff — same conversion event, same attribution window, prospecting campaigns only (retargeting excluded, so the bar is honest in both directions) — and a concept only counts as a winner after 50+ purchases. Your exact guarantee number falls out of your own account, in writing, before we start.
The sprint is creative strategy and production; you (or your media buyer) control spend. We set the testing structure with you, review performance per ad monthly, and tell you exactly what to scale and what to kill. Media buying can be discussed once the sprint proves out.
Yes — that's a common setup. Your agency (or in-house buyer) keeps the media buying; we supply the research, concepts and finished creative they spend behind. No contract conflict, no switching cost, and your buyer usually becomes the biggest internal advocate — they're the one watching the fatigue graph every morning.
A $1,000 paid teardown, delivered in 5 business days: your ad account analyzed ad by ad, your category's live ads mapped for angle saturation, the top 3 missing angles, and one fully scripted concept. It's the exact research artifact the sprint is built on, and the fee is fully credited if you continue. It's Rung 1 — every engagement starts here, so you test the thinking before committing to a 90-day sprint.
DTC/ecom brands spending roughly $25k+/month on Meta, with real customer voice to mine — reviews, communities, comments. Not a fit: pre-revenue stores, products nobody talks about yet, or anyone who wants last month's ad recut bluer.
Pricing is set on the call, because it depends on scope: two package sizes — 3 concepts × 5 formats (15 assets/mo) or 5 concepts × 5 formats (25 assets/mo) over the 90-Day Sprint. Month to month, no lock-in. The math to bring: the guarantee is an extra $40k–$50k a month in new sales — one month of the result pays for the whole sprint several times over. And if we miss, every fee comes back.
Yes — you approve the avatar selection, the concepts, and every script before a creator ever films. Approvals within 5 business days keep the pipeline moving; it's one of the guarantee conditions for exactly that reason.
I'm Charlie — a creative strategist who's done the whole job: 3 years across copy, editing, media buying and email at an agency, 3 years engineering short-form hooks and viral clips, and time running paid creative inside a high-growth DTC brand. The receipts are on this page — real dashboards, real campaigns, real numbers — and I show you the research before you've paid for anything. The work is the proof.
A 30-minute call. You'll leave with our read on your account either way.
Find my missing angle →